BUSINESS-TO-BUSINESS CAMPAIGN
Being a biomedical researcher requires the kind of unwavering commitment needed to make the discoveries that save and improve lives. Needless to say they need the most reliable base chemicals available on a moment’s notice. And the occasional donut, doesn’t hurt either.
PROJECT SCOPE: Trade ad campaign | MY ROLE: Art director | WRITER + CREATIVE DIRECTOR: Mike Hudock | AGENCY: Point to Point | PHOTOGRAPHER: Getty Images