La-Z-Boy
When your parent brand is known for Herculon recliners, how do you get into an interior designer’s consideration set for office furniture? Show the full range of beautifully designed furniture and how it fits into various client styles.
PROJECT SCOPE: Set of three catalogs for an integrated line of business furniture | MY ROLE: Art director | WRITER + CREATIVE DIRECTOR: Mike Hudock | AGENCY: Point to Point | PHOTOGRAPHER: Design Photography
