Fauquier Health
Fauquier Health chose to distinguish itself from larger competitors by becoming one of only 30 Planetree-designated hospitals in the US. The challenge: how show that this new patient-centered-care model is truly different than every hospitals’ claim of personalized attention.
PROJECT SCOPE: Integrated campaign of broadcast, radio, posters, print, and outdoor | MY ROLE: Art director | WRITER + CREATIVE DIRECTOR: Mike Hudock | AGENCY: Point to Point | PRODUCTION COMPANY: Spark Productions | MUSIC: Circa | PHOTOGRAPHER: Erickson Stock
